Generation T: Contemporary T-shirt Design

What was the most popular item of clothing last century? The T-shirt! What about this century? The T-shirt! And next century? The T-shirt! Our era emphasises individuality and self-identity, and the T-shirt is arguably the most direct, most effective personalised medium.

Whether it's about a typical human desire or an international controversy, we can express any wild or deeply felt viewpoint or solution via a T-shirt graphic. This volume will comprise several hundred T-shirt designs from nearly fifty designers worldwide. From the graphic itself to its application or its visual impact when worn, the appeal of each T-shirt will be showcased in full.

Besides the exciting artwork, Generation T features two neat "extras": An alphabetical list of independent T-shirt design studios, a virtual treasure chest of data for new-generation designers, and a DIY section for the reader who wants to get hands-on and express the real "Me."