All-American Ads of the 60s (Multilingual Edition)

  • 5 920 ₽
  • 5 320 ₽
Москва, Парк Горького
В наличии в магазине
Москва, Дом Наркомфина
Нет в наличии в магазине
Санкт-Петербург, Новая Голландия
Нет в наличии в магазине
  • Год: 2022
  • Язык: английский
  • Издательство: TASCHEN
  • ISBN: 9783836588591
  • Страниц: 640
  • Обложка: твердая
  • О книге

With the consumerist euphoria of the fifties still going strong and the race to the moon at its height, the mood of advertising in the sixties was cheerful, optimistic, and at times, revolutionary. The decade’s ads touted perceived progress―such as tang and instant omelets - "just add water"―while striving to reinforce good old American values.

 

Stars like Sean Connery, Woody Allen, Salvador Dalí, and Sammy Davis Jr. endorsed everything from bourbon to handmade suits in an attempt by Madison Avenue to urge Americans to open their wallets and participate in one giant consumer binge. Social change at the end of the era brought psychedelic swirls and liberated women and minorities to a newly conscious public. Keep an eye out for some of the more surprising and controversial ads―such as Tupperware billing its storage container as a "wifesaver."

 

From forgotten cars, to cigarettes to food and much more, this colorful collection of print ads explores the wide, wonderful world of 60s Americana.

5 920 ₽ 5 320 ₽
Цена по карте GARAGE
Москва
Парк Горького
Крымский вал, 9 строение, 32
+7 (495) 645-05-21Варианты проезда
Москва
Дом Наркомфина
Новинский бульвар, д. 25, к. 1
+7 (495) 532-73-54Варианты проезда
Санкт-Петербург
остров Новая Голландия
наб. Адмиралтейского канала, д. 2А
+7 (812) 207-12-71Варианты проезда